Copenhagen and Tel Aviv are a visible aspect of this evolution. It may not be a coincidence that Antwerp just received the 2015 Startup Nations Award.
The way an office mostly looks like today, or the way an office is organized, isn’t responding to the needs of today’s and upcoming generation, called Generation Y. Unfortunately most offices carry out the gray traditional atmosphere, the static work environment and the rigid mentality of the 60’s.
With nearly three hours lost per day to office-related interruptions and distractions, a traditional office space is no longer considered the most productive. These lost hours cost businesses over millions per year. But, while face-to-face communication is still important and necessary, it is also important for companies to understand employees’ needs by providing flexible work environments and empowering them to decide how and where they will be most productive. So with that said, an office with an actual desk and physically commuting to a nine-to-five job might soon be a mythical story that sounds as fantastical as seeing a unicorn.
Workers are considerably rejecting the uninspiring sea of sameness that has come to be known as “the office.” Standardized for efficiency, this uniform approach limits the potential for inspiration, creativity and social connection with others. Instead, workers are seeking authenticity, self-expression, and the freedom to choose where and how they work.
Time is our most precious possession, let’s spend it worthily.
International research points out that a significant shift is appearing on the labor market. The European organisation EFIP speaks of an increase of 53% of the amount of freelancers in Belgium between 2004 and 2013. Unizo calculated that anno 2015 there are 132000 freelancers active in Flanders. It is not a typical Belgian phenomenon, it is a global evolution. In the USA freelancing is the ‘new normal’. This evolution significantly indicates that people are searching for autonomy. Moreover, autonomy is exactly what defines us as human beings.
Furthermore we see an increase in small scale businesses. Companies of 2 to 8 persons is now a more common phenomenon than 30 years ago. The growing startup scenes in cities like London, Los Angeles,